Dubai to host the Middle East’s Largest Hospitality Technology exhibition and conference ‘HITEC Dubai 2018’ backed by DTCM

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Dubai’s Department of Tourism and Commerce Marketing (DTCM) will be the destination partner for HITEC Dubai 2018 – the world’s largest hospitality Technology Exhibition and Conference brand. Co-produced by Hospitality Financial and Technology Professionals (HFTP®) and Naseba, the two-day trade show will be held on December 5 and 6, 2018 at the Madinat Jumeirah Dubai. The annual business-to-business (B2B) exhibition will give Middle East buyers, currently worth over USD 75 billion, access to the world’s leading technology solution providers and experts in the hospitality sector.

Frank Wolfe CAE, CEO of HFTP, said: “Dubai has an image of doing things big, bigger and biggest. Dubai has emerged as one of the fastest growing smart cities in the world. With such visionary leaders Dubai will soon become the smartest city of the world. With Expo2020 and such a huge influx of tourist, hospitality industry will take the centerstage in positioning Dubai as the smartest city. HITEC Dubai gives an opportunity for regional hospitality buyers to introduce latest technologies into their organizations.”

According to recent industry reports, Dubai attracted $21.66 billion worth of foreign direct investment in high-end technology transfers in three years. This consequently earned the emirate the top rank globally in 2018 in the share of FDI in technology transfers like artificial intelligence (AI) and robotics.

HITEC Dubai will feature three key areas including exhibition, technology theaters and a high-power conference. Naveen Bharadwaj, Production Director of Naseba and HITEC Dubai, stressed, “Middle East continues to make huge investments in the hospitality industry given mega events such as Dubai Expo 2020 and the increase in tourists. A large portion of this is being spent on technology products and services that optimize internal processes, enhance guest experience and increase profitability. HITEC Dubai will address the needs of the industry by introducing top level regional stakeholders with leading technology providers from across the world. We are glad that DTCM is endorsing the show again.”

HITEC Dubai’s Advisory Council Chairperson Laurent A. Voivenel, Senior Vice President, Operations and Development for the Middle East, Africa and India for Swiss-Belhotel International, said, “Over the last decade technology has led to drastic transformation in the hospitality sector globally as well as regionally which has boosted competitiveness and efficiency while creating new opportunities. Digitalisation and Artificial Intelligence is continuously giving greater choice in every aspect of travel turning customers into DIY travellers who plan, manage and book travel online. HITEC Dubai will the perfect platform to see what lies ahead how the latest innovations and technological advancements are changing our industry.”

For more information or to register for HITEC Dubai 2018
visit https://www.hitec-dubai.com/
Call Amir Abdin on +971 44 55 7920 or Rouf Hyder Beigh +971 44 55 79 32

ABOUT HFTP

Hospitality Financial and Technology Professionals (HFTP) is a global non-profit hospitality association, headquartered in Austin, Texas, USA, that uniquely understands the industry’s problems. HFTP has members and stakeholders across the globe. HFTP assists its members in finding solutions to industry problems more efficiently than any organization via its expert networks, research, conferences such as HITEC and certification programs. HFTP also owns the world’s only hospitality specific search engine, PineappleSearch.com. HFTP is recognized as the spokes group for the finance and technology segment of the hospitality industry.

ABOUT NASEBA

Naseba offers global business facilitation services. The company creates growth opportunities by bringing together people, partners and ideas. It helps clients raise capital, enter new markets, secure partners, close sales and educate workforces. Naseba’s goal is to create opportunity and add economic value at every stage of its client’s journey. It does this through three key areas: investor services, commercial services and leadership services. Since inception in 2002, Naseba has facilitated deals totalling billions of dollars for its clients. The company has connected over 100,000 global executives through more than 1,000 proprietary business platforms and is an expert in growth markets.

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Hina Bakht
Managing Director
EVOPS Marketing & PR
Mob: 00971 50 6975146
Tel: 00971 4 566 7355
Hina.bakht@evops-pr.com
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