NorthLadder, the second-hand marketplace operating in the Middle East, has recently extended its services to Saudi Arabia, with residents of Riyadh and Jeddah now able to sell their old laptops, mobile phones, tablets, and smartwatches for instant cash without leaving their homes. The move coincides with Ramadan, a time when many individuals seek to declutter their homes and dispose of unwanted possessions. NorthLadder’s free home pickup service not only offers convenience but also helps promote sustainability and a circular economy.
NorthLadder’s entry into Saudi Arabia was motivated by its research findings, which revealed that over 80% of individuals in the country refrain from selling their old devices due to concerns over data privacy. To address these concerns, the company provides internationally certified data wipe services that use military-grade technology to ensure the complete deletion of all data when customers sell their devices through the platform. The process takes less than two minutes and occurs in the customer’s presence, with a digital certificate confirming the deletion emailed to the customer afterward.
Sandeep Shetty, CEO of NorthLadder, expressed excitement about the company’s expansion into Saudi Arabia, citing the success it has seen in the UAE and its commitment to addressing customer concerns. NorthLadder has already served over 150,000 customers and helped over 35,000 customers sell their old devices, and the company’s data wipe service ensures that customers can sell their devices with confidence.