Uber’s latest data-driven insights on mobility in the MENA region have revealed the impact of ridesharing on tourism, economic growth, and sustainability. The MENA region saw significant growth, particularly during 2022, as it hosted mega-events such as the World Cup in Qatar, which attracted tourists from more than 80 different countries. Uber’s insights showed that tourists visited Egypt, Saudi Arabia, the UAE, and Qatar.
The increased tourism and public-private collaboration for mega-events also positively impacted drivers’ earnings. Uber aims to have one in four trips (25%) in the UAE be emissions-free by 2030. Uber also launched its latest innovative travel feature, Smart Itineraries, to make the travel experience even more seamless.